Strategy
Business strategy, planning, and the decisions that shape growth.
About
Empowering your business for success.
An integrated business solutions partner for entrepreneurs, businesses, and organizations.
Joshabel Business Solutions is an integrated business solutions partner committed to empowering businesses, entrepreneurs, and organizations to achieve sustainable growth.
We provide practical expertise across business consulting, strategic planning, marketing, training and development, project management, digital solutions, and events management. By combining strategic thinking, professional expertise, technology, and practical implementation, we help our clients navigate challenges, seize opportunities, improve performance, and turn their visions into measurable results.
We do more than provide recommendations. We help clients turn ideas into structured plans, practical solutions, and measurable results.
Leadership
Yokabed Nurlegn
Founder and Managing Director
Yokabed Nurlegn is the Founder and Managing Director of Joshabel Business Solutions, with over 10 years of professional experience in business development, consulting, project management, and organizational development. She leads Joshabel’s strategic direction, business advisory services, project initiatives, and partnerships, helping businesses and organizations translate ideas into practical growth opportunities.
Education
- MA in Project Management
- BSc in Civil and Environmental Engineering
Experience and engagements
- Business consulting and strategic management
- Business development and organizational growth
- Project planning, coordination, and management
- Training and capacity development
- Startup development and business incubation
- Warka Incubation Programme
- Chevening Scholarship Programme engagement
Why we exist
Bridging the gap between vision and execution.
Joshabel Business Solutions was established from a belief that great business ideas and ambitions deserve the right guidance, expertise, and practical support to become successful ventures.
Having experienced firsthand the challenges of navigating business development without sufficient guidance and structured support, I wanted to create a platform that helps entrepreneurs and organizations find direction, overcome challenges, and turn their ideas into reality.
Our purpose is to bridge the gap between vision and execution by providing practical business solutions, strategic guidance, professional development, and implementation support.
Yokabed Nurlegn, Founder and Managing Director
Our team
Expertise across the work.
Alongside our founder, the Joshabel team brings hands-on expertise across four areas.
Training
Leadership, entrepreneurship, and professional development programs.
Consultation
Practical advisory support, from first idea to implementation.
Marketing
Brand positioning, digital marketing, and customer growth.
Who we serve
The people the work is built for.
We work with individuals, entrepreneurs, startups, small and medium-sized enterprises, established businesses, corporate organizations, and institutions seeking to grow, improve performance, embrace innovation, and achieve sustainable results.
Entrepreneurs and startups
Looking to transform ideas into viable businesses.
SMEs
Seeking structured growth, improved operations, and market expansion.
Established businesses
Looking to strengthen performance, innovate, and scale.
Corporate organizations and institutions
Seeking strategic advisory, project management, training, and digital solutions.
Development organizations
Seeking professional implementation and capacity-building support.
Practical solutions
Actionable recommendations for real business needs.
Client centered
Services tailored to each client's objectives, resources, and challenges.
Integrated expertise
Consulting, training, plans, proposals, marketing, digital, projects, and events in one partner.
Strategic thinking
Informed decisions, opportunity recognition, and long-term planning.
A commitment to growth
Stronger capabilities, improved performance, and sustainable progress.
Start here
Let’s build your next
success story.
Whether you are starting a business, growing an organization, improving operations, implementing a project, or exploring new opportunities, Joshabel is ready to be your partner in progress.
Book a consult